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We've refreshed the cut and fit of dresses, trousers, tops and knits to create a more contemporary
silhouette this season. Our new shapes are versatile, wearable and perfect if you love to layer.
How Do You Do - Autumn Shapes

alancing oversized pieces on top with slim separates is key to pulling the new silhouette together, so we've made it easy to mix and match styles. Boyfriend coats, swing shape tees and oversized knits are effortless over skinny treggings, and pair them with sturdy boots (biker, ankle or knee length) or casual flats on the weekend. Layering our easy modern shift shape dresses or printed tunics with a structured blazer and statement jewellery creates an effortless, relaxed style.


Shape and Structure - White Stuff

We look at the overall shape and structure of an outfit to create a contemporary feel, so this season we've introduced newer boxy shapes on tees and tops, higher necklines and more structure on dresses and jackets to flatter and fit better than ever.

grazer trouser
note book tee
red busy tunic

Shop East Street Market
It's Easy - White Stuff

Add smarter, cleaner shapes to your workwear collection too, including beautiful textured dresses and jerseys, expertly crafted to flatter at the bust and waist, along with classic fitted tailored blazers, Peter Pan collar knits and suede block heels. Soften the look with a fun, printed lightweight scarf and new leather loafers.

Shop collection
sharpen dress
busy lizzy tee

Not forgetting our staple denim - White Stuff

We've streamlined our jeans and simplified our styles. Meet your new denim heroes and find your perfect shapes online with our latest collections.

abigail straight leg jean
jade jegging
straight leg jean Shop denim
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